Cash is king. Liquidity is the single most important aspect of a
business; it is the life blood keeping your business alive. Liquidity
can be found in several ways:
• Equity: The initial period most business involves a certain amount
of cash burn. Estimate how long you believe you will generate more
expenses then revenue, double that number, and try to start your
business with that amount of equity; things always take twice as much
time and money as you think.
• Line of Credit. It’s always best to get a line of credit when you
don’t need one. A line of credit will help you fund the time-gap
between paying for inventory and receiving...