About SBAC’s Blog

Need guidance on how to secure a business loan? Install a surveillance system? Negotiate a lease for your office? These are a few examples of the types of posts you’ll find in the SBAC blog. Our goal is to share information designed to help members effectively manage and grow their businesses.

 

If you’re an SBAC member and would like to share your expertise with your peers, we welcome your contributions to the blog. Click here to download our guidelines.

 

For more information,
please contact SBAC Blog
co-Managing Editors:

 

Lyndsey Kramer
Digital Third Coast

e-mail
 

Garry Polodna
SOAR Creative Group
e-mail

Blog posts can be submitted directly to Amy Masters at amy@sbacil.org.

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SBAC Blog

A Resource for Small Businesses

When you search through your Google Analytics, what are you finding? Hopefully you’re seeing your traffic gradually increase, year-over-year, with conversions, or sign up forms, increasing as well. If this isn’t the case, then maybe you are finding high bounce rates, decreased e-commerce sales, or unexplainable click-through-rates. It can be disturbing to find these results, especially when you have a strong brand name and a product that is in demand.

It could be your website that is hurting you. Here we’ve listed the eight most common mistakes that businesses make which end up hurting their digital conversion rates.

1) A Call To Action: Often, websites include only one contact page, orminimal...

Is the person preparing your tax returns qualified to do so?

With 60% of tax return preparers operating without any oversight or education requirement, the Internal Revenue Service wants to identify qualified preparers. But a district court struck down IRS regulations creating the Registered Tax Return Preparer (RTRP) designation in 2013, so now the IRS has created a similar—but voluntary—program for the 2015 filing season.

This is a big caveat emptor for taxpayers. 

I anticipate that IRS will use the...

In A Good Day to Die Hard, John McClane (Bruce Willis) used a Samsung B7330 Omnia Pro satellite phone to help outmaneuver the Russians. These days, more and more small businesses are joining the likes of international heroes and CIA operatives for one reason: the urgent need for data protection on mobile devices.
Earlier this year, the Lera Blog reported that about eight out of ten employees use personal equipment in the workplace, yet barely half of their organizations actually condone or prepare for it. The concept is called Bring Your Own Device, or BYOD. A recent Forbes headline reads like an action-packed thriller: BYOD: The Most Dangerous Acronym for a Small Business. Yikes!
One solution is Mobile Device Management, or...