About SBAC’s Blog

Need guidance on how to secure a business loan? Install a surveillance system? Negotiate a lease for your office? These are a few examples of the types of posts you’ll find in the SBAC blog. Our goal is to share information designed to help members effectively manage and grow their businesses.

 

If you’re an SBAC member and would like to share your expertise with your peers, we welcome your contributions to the blog. Click here to download our guidelines.

 

For more information,
please contact SBAC Blog
co-Managing Editors:

 

Lyndsey Kramer
Digital Third Coast

e-mail
 

Garry Polodna
SOAR Creative Group
e-mail

Blog posts can be submitted directly to Ryan Tolley at ryan@sbacil.org.

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SBAC Blog

A Resource for Small Businesses

With a new year comes new trends, and this includes trends within the digital marketing industry. Here, ParadigmNEXT, a digital marketing agency in Chicago, outlines what marketers, businesses and consumers can expect to see in 2015 when it comes to digital marketing.

 

1.Content Creation: More businesses are starting to realize the importance of content and its effect on creating a dedicated community of brand loyalists and followers. Content creation will continue to thrive in the form of original videos, digital publications and more.

2.Mobile First: With the continued rise of mobile technology, businesses are investing more in the user experience, making mobile their...

Experience and proficiency in networking can only be gained by actually getting out there and doing it. That being said, there are ways for young professionals to prepare themselves for the world of business development. Successful networking is like anything else you have ever done. In order to get better you have to set goals, monitor your results and refine your techniques to get better.

Utilize these tips in order to build confidence that you are going about things the right way in your initial forays into networking and business development.

Form Relationships
Strong networkers have a mindset that focuses on what they can do for someone else more than thinking what that person can do for you. By keeping with...

Small business owners often take on an “Us against the world” mentality which fuels much of their success. However, even the best entrepreneurial leader needs someone in his/her corner. If you have not considered it, you may want to think about creating an Advisory Board to expand your expertise and overall reach. While there is little risk involved in having an Advisory Board, there are a few necessities to take into consideration so that it provides some worth and does not waste anybody’s time.

Who to Include
For an Advisory Board to be truly effective, there needs to be a strong bond of trust between the business owner and all members of the board. It is recommended that one reaches outside of their group of close...